How to Boost Your Businesses' Social Media Presence
Tips & Tricks
We want to see you succeed, so we gathered a list of tips and tricks on how to get your business booming by utilizing one of our favorite social media channels, Instagram.
"When growing your social media, it’s important to remember the “short-cuts.” Although immediately they may appear beneficial, they actually do more harm than good in the long run. Instead of focusing on a large audience, focus on quality engagement with the audience you have. Organic growth is ALWAYS best,”
recommends our iconic Perma Blend Select Artist, Carla Ricciardone.
recommends our iconic Perma Blend Select Artist, Carla Ricciardone.
Whether you are starting fresh with a new social platform or are trying to boost your profile with the one you already have, look to these easy tips and tricks we’ve assembled in partnership with our Select Artist Carla’s PMU studio, Sculpted Studios, to get you set for your new PMU beauty influencer status:
Our Number 1 Rule whether for a new or current profile is to
“Engage, Engage, Engage:”
Our Perma Blend social media guru recommends Gary Vaynerchuk’s $1.80 strategyOpens a new window. Leave your “2 cents” in the top 9 comments of your top 10 hashtags. Make sure they are quality content comments, not just emojis.
Thank & welcome all new followers.
Thank & private message any who comment on your posts & use voice notes when you do.
Use stories to actively ask for engagement! Carla says using polls is her favorite method.
Go live once a week or more.
Tell your audience how they can help you (following, liking, commenting, saving, & sharing).
Always have a CTA (call to action), in every post.
Experiment with new content!
Continue doing what you do best but test out current trends to expand the reach of your audience. Here’s a guideOpens a new window we think can help you challenge yourself this year.
Test out new features on Instagram.
If you are some of the first to test it out, you will be one of the first profiles people see pop up.
Show your face on your page.
Viewers want to connect with who they are following and one of the best ways to encourage your audience is letting them see your radiance.
You don’t have to post every day, but definitely post consistently
Clean up your bio:
- Use straightforward & searchable words for your name.
- Make sure all your info & contacts are correct.
- Use your studio logo or your own headshot for your profile pic.
- Include on your bio “what you do & what you do it for.”
- Include a Call to Action in your bio. I.e. “Book an appointment below ⬇️” or “get a free brow wax below.”
Be sure to follow us on Insta at @permablend_pigmentsOpens a new window so we can keep up with your journey and watch you thrive.